Lionsgate Inks Redbox Deal

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Redbox isn’t wasting any time with their positive news, this time locking up Lionsgate for five years, helping the movie rental kiosk company expand their collection even further. This next year is going to be interesting IMO, as bandwidth increases as do the number of kiosks, who will take over (or maintain) the lead–my guess is Netflix, yours?

 

Home Media Mag

Lionsgate has signed a five-year distribution deal with $1-per-day kiosk vendor Redbox worth approximately $158 million. The payment is spread over five years, according to an Aug. 11 Securities and Exchange Commission filing from Redbox parent Coinstar. The deal calls for Redbox to stock minimum quantities of new theatrical and direct-to-DVD titles from the studio. The DVDs will represent roughly 7.4% of total discs purchased by Redbox in 2009, according to the filing.


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