Amazon Announces Streaming Deal with Warner Bros. Domestic Television Distribution

Amazon currently boasts more than 18,000 movies and TV episodes on Prime Instant Video, but there can never be enough for a truly well-rounded service. Amazon and Warner Bros. Domestic Television Distribution have signed a deal to bring yet more television programming to the Prime Instant Video catalog. The deal includes shows such as Dark Blue and Rubicon, but in a more interesting twist, the deal gives Amazon exclusive access to Fringe and The West Wing for the summer. This marks the first time that Amazon has secured exclusive rights to a movie or television show for Prime Instant Video, even though it sounds like it will be a rather short-lived arrangement. I’m not a big fan of exclusive deals, but it is interesting to see Amazon flirt with being more aggressive in taking on Netflix and Hulu.

Both Fringe and The West Wing will be available exclusively on Prime Instant Video for the summer, giving Prime members and Kindle Fire customers exclusive access to favorite titles that have been previously unavailable. Prime Instant Video includes more than 18,000 movies and TV episodes available for Prime members to instantly stream and enjoy at no additional cost.

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