One Service to Rule Them All: Netflix Ditches Qwikster

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Well, that didn’t take long. Netflix has already decided to kill off it’s new spin-off, Qwikster. The goal had been to spin the DVD rental business off into a separate company, but the immediate reaction was unsurprisingly hostile. No one questioned that Netflix would eventually have little use for the DVD rental part of their business, but no one was […]

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Netflix Renames DVD by Mail Service Qwikster

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  Netflix, Inc. has sent out an email to its subscribers, directly from Reed Hastings (Co-Founder & CEO), apologizing for the many missteps in the past few months and vowing to do better. However halfway through the “I’ll Do Better Email” it is announced that the DVD by mail service will become its own separate service known as Qwikster, complete […]

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